
After brief remarks from Keys, who joked that the ceremony felt like a graduation, the event closed with each of the artist-owners signing a ceremonial "declaration." Rihanna and Usher joked with each other at the far end of the stage, while Beyoncé mouthed to fans in the crowd.Īfter the signings were done and the lights dimmed, Jay and Bey took a victory lap, followed by a throng of fans and photographers. Keys, taking the mic from Schlogel, called Tidal "the first-ever artist-owned global music and entertainment platform." In an interview with Billboard, Jay Z confirmed that all of the artists on stage had been given equity in the company, and that a subsequent smaller funding round would allow more artists to gain a stake in Tidal. If the building were to have collapsed at that moment, popular music as we know it would have been summarily silenced. Cole, Deadmau5, and Nicki Minaj - with Chris Martin and Calvin Harris joining via video conference - took the stage in solidarity with Tidal.
Jay z tidal plus#
To a stunned crowd, all of those artists, plus Madonna, Usher, Beyoncé, Kanye West, Alicia Keys, Jason Aldean, Win Butler and Regine Chassagne of Arcade Fire, J. Guests were told little of what to expect from the event, other than that Jay Z would be announcing "a new direction" for consumers and the music business, but earlier in the day a video promo for Tidal featuring Daft Punk, Rihanna, Jack White, and several other celebrity endorsers hinted at the scale of what he had planned.
Jay z tidal Offline#
She announced that Tidal had partnered with Sprint, promising that the service would be easy to use offline and declaring that it would be nothing less than "the most revolutionary music and entertainment platform for the planet." "Every great movement has been started by a few brave people who band together for a common cause," Schlogel said, as jovial chatter could be heard from the other side of a curtain behind her. But the new Tidal is more than one man's venture. The nascent service, launched last October in the U.S., is reintroducing itself under the umbrella of Jay Z's S. She spoke briefly but in in bold, broad strokes, calling Tidal "the future of music" more than once in a 30-second span. Vania Schlogel - the chief investment officer of Roc Nation, but who introduced herself only as a "proud member of the Tidal team" - took the stage at 5 p.m. Note that that's Sennheiser and Samsung: Beats and its parent company Apple - now Jay's biggest rivals - were conspicuously left out of the event.

Kiosks featuring Samsung tablets, pre-loaded with Tidal, let attendees experience the new service for themselves. Separately, last month, Dorsey and Jay-Z teamed up to launch a new Bitcoin fund, set up as a blind trust to finance development initially in Africa and India.One of Tidal's main selling points is superior audio quality, and guests were given pricey Sennheiser headphones with which to enjoy the Jay Z-sponsored tunes. Square has offices in the U.S., Canada, Japan, Australia, Ireland, Spain and the U.K. Individuals use Square’s Cash App to spend, send, store, and invest money. Square helps sellers reach buyers online and in person, manage their business and access financing. Jesse Dorogusker, a Square executive, will serve as interim lead of Tidal when the the transaction closes. It has listeners in more than 56 countries and relationships with over 100 labels and distributors.

Tidal has catalog of more than 70 million songs and 250,000 videos and connects artists and fans with exclusive content and events. I look forward to all this new chapter has to offer,” he said. This partnership will be a game-changer for many.

This shared vision makes me even more excited to join the Square board. Jack and I have had many discussions about Tidal’s endless possibilities that have made me even more inspired about its future. “Artists deserve better tools to assist them in their creative journey. 'Everything Everywhere' Director/Co-Writer Daniel Kwan To Fans: "No Need To Be Angry On Our Behalf"Ĭarter called six-year-old Tidal more than just a streaming music service but a platform that “supports artists at every point in their careers.”
